Client: Caleb’s Hope // Charity
Project: A complete site build comprising of a total overhaul in re-branding, custom graphics and strong copy placement. We created all graphics and the new logo. Charities are tasked with the enormous challenge of presenting a lot of written content in eye-catching, easy-to-understand ways for their audience. A big focus was imagery and easy copy – large images filled with positivity and hope to grab potential donors and then the text to follow it up.